MAGNWALL Achieves Double Award Win in 2021

Posted by Charlotte Napier on Jun 10, 2021 1:45:00 PM

We're pleased to announce MAGNWALL, for whom Service Graphics are the dedicated UK distributor for, has won not one but TWO major awards in Europe's retail space. 

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Topics: Brand Activation, Visual Experiences, Experiential Marketing, retail, window displays, Magnwall

Why Events and Exhibitions are Great for Your Business

Posted by Charlotte Napier on May 20, 2021 1:30:00 PM

As you're reading this right now, events are finally a thing again; with outdoor gatherings able to open for up to 4,000 people, or 1,000 people indoors. That means trade shows, markets, live events for both business and consumer audiences can start to happen again. We're excited!

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Topics: Experiential Marketing, Events, Exhibitions

Inspiring Your Post-Lockdown Displays: Our Favourite Exhibitions from the Last Decade

Posted by Charlotte Napier on Mar 23, 2021 11:30:00 AM

As museums and visitor attractions prepare to open their doors to avid arts and culture fans once again, we can hardly wait to wander round a gallery, or learn something new from an exciting museum display. In wilful anticipation, we thought we’d take a quick trip down memory lane and provide a little bit of inspiration with some of the most imaginative museum displays from the last decade. 

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Topics: Visual Experiences, Experiential Marketing, Trends, Museums, Visitor Attractions

How MAGNWALL Can Help Elevate Your Product Displays

Posted by Charlotte Napier on Mar 1, 2021 2:13:25 PM

You know how it is: a fast paced environment and high expectations. Displays are integral to deciding a products’ fate and a customer’s in-store experience. A poorly-designed display can turn them off, damaging sales and leaving you with a bad rep, while a well-designed display can see your sales skyrocketing.

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Topics: Brand Activation, Experiential Marketing, ROI, Sustainability, retail

How to Increase Customer Engagement Quickly and Effectively

Posted by Service Graphics on Jan 30, 2020 10:39:00 AM

Delighting customers and encouraging them to spend more money with your brand isn't enough. You need to improve the customer experience to strengthen their loyalty to your brand as up to two-thirds of a company’s profit relies on effective customer engagement.

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Topics: Experiential Marketing, Digital Experiences

How Experiential Marketing Can Revitalise the Fashion Industry

Posted by Service Graphics on Dec 19, 2019 11:28:00 AM

What does the fashion industry need to do to survive the dawn of the new fashion-tech revolution? Although the industry has significantly evolved over the last decade (with the global online fashion market expected to be valued at $765 billion by 2022), experiential marketing can be used to rejuvenate fashion as we know it. 

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Topics: Experiential Marketing

Why Experiential Marketing Keeps Luxury Brands Relevant

Posted by Service Graphics on Dec 12, 2019 7:17:00 PM

The world has moved on from luxury brands simply having a strong heritage and advertising their products traditionally. Brands need to create something special to cut through all of that digital noise.

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Topics: Experiential Marketing

Is Experiential Marketing the Future?

Posted by Service Graphics on Dec 5, 2019 9:48:00 AM

The short answer? No. Experiential marketing isn’t the future or an interesting concept that’s waiting on the horizon. It’s delivering results right now. It’s a form of marketing that brands of all sizes should integrate into their next campaigns. Otherwise, they risk falling behind more innovative rivals. 

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Topics: Experiential Marketing

How to Measure Experiential Marketing: ROI and KPIs

Posted by Service Graphics on Dec 3, 2019 4:34:00 PM

You’re all aboard the experiential train, creating live activations that captivate your customers. However, there’s that little problem of measuring ROI and KPIs. 

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Topics: Experiential Marketing

8 Convincing Experiential Marketing Stats You Need to See

Posted by Service Graphics on Nov 29, 2019 9:16:00 AM

Experiential marketing sounds like the new kid on the block, with not much by way of evidence to back up its claims. These eight experiential marketing statistics are here to change that.

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Topics: Experiential Marketing

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